GTM ENGINEERING FOR B2B SAAS

# Good signals.  

Better systems.  
Your next move.

I build the research, outbound and CRM workflows behind your sales process. Clear context for your team. Less work between the tools.

[Book a 15-minute fit call](https://cal.com/mako-gtm/15min)[Explore the builds](https://makorev.com/#projects)

Built with Valdeir Lima.  
**Based in Ireland. Working globally.**

THE GTM SYSTEM01 / 03

Hover or tapTap a signal. Follow the flow.

RESEARCH & QUALIFY

### Context before contact.

ACCOUNT BRIEFFor review

HIRING SIGNAL

A growing team. A useful opening.

Why this account?

A SaaS team hiring in GTM

What changed?

Role, requirements & source

What happens next?

Offer help while they hire

Illustrative workflowYour team makes the next move.

BUILT WITH YOUR STACK

The right tools. Connected around your workflow.

Explore what each tool brings

**Clay**Bring company research, contact enrichment and qualification into one table.

Data & research

A stack shaped by the job. We agree on the tools and access before the build.

01 / WHAT I BUILD

## The work between  

your tools. Handled.

You have a product to sell. Mako builds the research, outreach and CRM workflows around your next stage of growth.

01

### Signals & outbound

Find the accounts worth a conversation. Connect public buying signals, account research and enrichment to a considered outreach process.

FROM SIGNAL TO CONVERSATION

-   Signal sourcing & account research
-   Qualification & enrichment
-   Outreach preparation & review

02

### CRM & revenue operations

Give your sales process a reliable foundation. Connect the tools, clean up the handoffs and make the next step clear for every account.

FROM SCATTERED DATA TO A CLEAR NEXT STEP

-   Lead routing & lifecycle stages
-   CRM integrations & data hygiene
-   Workflow monitoring & reporting

03

### AI & custom automation

Put repetitive work into a workflow your team can inspect. Use AI for research, preparation and updates, with review where judgment matters.

FROM MANUAL TASK TO REPEATABLE WORKFLOW

-   Account research & call preparation
-   AI-assisted qualification
-   Custom scrapers & API integrations

02 / SELECTED WORK

## Built to be useful.  

Open to inspection.

My own engineering projects and fictional-data demonstrations. See what I built, how I checked it and where the evidence stops.

[01 / INDEPENDENT PROJECT

### One reply. A shared stop.

Keeping email and LinkedIn follow-ups consistent after a reply is retrieved and matched in my own outreach system.

Identity matching · Supabase · n8n · Failure handling

Read the engineering case](https://makorev.com/portfolio/cross-channel-reply-stops) [02 / FICTIONAL DATA DEMO

### Lead checks before the CRM.

Eight sample records become two prepared payloads and six visible exceptions. Local tests; no CRM connected.

Data quality · Batch deduplication · n8n workflow

Read the preparation case](https://makorev.com/portfolio/crm-preparation)

SUPPORTING PUBLIC WORK

[View Valdeir’s portfolio](https://makorev.com/portfolio)

[

DATA & SIGNALS

### A custom research toolkit.

Published Apify tools for collecting structured research data. The Web Content Crawler listing includes its inputs and sample output.

Apify / Data collectionView published Apify tool ↗

](https://apify.com/agency-shift/web-content-crawler)[

AI WORKFLOWS

### Repeatable work, encoded.

Open-source Claude Code skills for marketing, content and creator operations. Practical instructions and workflows you can read and adapt.

Claude Code / Automation / Open sourceRead the skill files ↗

](https://github.com/agency-shift/agency-shift-skills)[

ENGINEERING EXPERIMENT

### Content production as code.

A code-based motion graphics workflow for LinkedIn, combining HTML, CSS and frame-by-frame rendering to make content production repeatable.

Node.js / HTML & CSS / ffmpegExplore the source code ↗

](https://github.com/valdeircs/linkedin-motion-rig)

03 / HOW WE WORK

## Start with one  

workflow that matters.

A focused build gives you something concrete to use, evaluate and improve. We agree on the scope and how success will be checked before implementation.

[Discuss your workflow](https://cal.com/mako-gtm/15min)

01

### Find the friction

Map the workflow, the people and the tools. Choose one bottleneck worth fixing.

02

### Define the build

Agree on the inputs, deliverables, cost and acceptance criteria. Set the review points.

03

### Build & validate

Connect the system, test real examples and handle the edge cases with your team.

04

### Put it in your hands

Document the workflow and hand it over. Scope any ongoing support separately.

THE PERSON BEHIND MAKO

![Valdeir Lima, GTM and automation engineer](https://makorev.com/_next/image?url=%2Fimages%2Fvaldeir-lima-portrait.png&w=3840&q=75)

Valdeir LimaGTM & Automation Engineer

## Work directly with  

the person building it.

I’m Valdeir, based in Navan, Ireland. I build practical systems with n8n, Apify, Clay and custom code — from research pipelines to the integrations around your CRM.

Mako is my independent work; some public tools use the Agency Shift name. I’m open to GTM and automation engineering roles, contract work and focused projects.

You work with me from the first conversation through the handover. The aim is straightforward: a workflow your team understands, can inspect and can run.

[Meet me on LinkedIn](https://www.linkedin.com/in/valdeir-lima/)

A FEW PRACTICAL DETAILS

## Before  

we build.

Who is Mako a good fit for?

B2B SaaS founders and small revenue teams with a product to sell and a specific operational bottleneck. That might be finding relevant accounts, connecting the CRM or reducing repetitive research. We use the first call to check the problem and whether a focused build is the right next step.

What does the first engagement look like?

We start with one workflow. Before work begins, we agree on its scope, inputs, deliverables, cost and acceptance criteria. The build includes implementation, validation and documentation. Timing depends on the integrations and access required.

Can you work with our existing tools?

Yes. I work with tools including n8n, Clay, Apify and HubSpot, and build custom integrations where useful. We review your current accounts and subscriptions before deciding what to keep, connect or add.

Who owns and operates the system?

The aim is a system your team can operate in accounts you control. Code, workflow configuration, documentation and handover are defined in the project scope. Third-party software remains subject to its own licensing and subscription terms.

Do you guarantee meetings or revenue?

No. I deliver the agreed systems and validate that they work. Commercial results also depend on your offer, market, data quality and sales execution. We agree on useful measures and improve the workflow using actual feedback.

Where are you based?

Navan, Ireland. I work remotely with teams in Ireland, the UK, Europe and the US, with meeting times agreed around our shared working hours. Data sources, access and hosting requirements are agreed before implementation.

LET’S MAKE THE NEXT STEP CLEAR.

## What’s slowing  

your GTM down?

Bring one bottleneck.  
We’ll explore what a useful first build could look like.

[Book a 15-minute fit call](https://cal.com/mako-gtm/15min)
